WHY ATA + CDW + SE LABS

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Create it

  • Validates each product’s role in the cybersecurity tech stack.

  • Fills protection gaps and eliminates redundant products, reducing cost and complexity.

  • Ensures clients select the best products for their specific tech stack needs.

  • Frees internal teams from the burden of intensive product testing.

  • Identifies disruptive security products and tests alternative solutions that eliminate operational issues without sacrificing protection.

  • Provides an objective, third-party bridge to align security, procurement, and C-suite budget priorities.

Why Change

Enterprises that don’t procure through ATA miss out on critical product testing benefits.
Why Us

ATA leads a unique, high-impact combination of partners that enable specialized testing, procurement scale, and diverse spend.
Why Now

A Partnership Designed To Be $0 Cost

  • SE Labs: A globally recognized, highly specialized testing lab that answers product performance questions for even the most complex cybersecurity tech stacks.

  • ATA: The exclusive sales force for SE Labs, partnered with CDW, and a minority, woman-owned business that provides diverse spend to support ESG initiatives.

  • CDW: A world-class VAR with the scale, infrastructure, and expertise to facilitate large, complex transactions and secure deep discounts for enterprises.

  • Cost-Neutral Value Add: ATA (+CDW) and SE Labs' operate at industry standard margins or below. Our costs are offset by incremental revenue, making transitioning to our partnership a cost-neutral or cost benefit transition for enterprises.

  • Diverse Spend Opportunity: The longer enterprises wait to transact with the partnership, the fewer opportunities they have to capture diverse spend.

  • SE Labs Testing Access: The faster enterprises move to our joint partnership, the more cost-free testing clients have access to.